Popular Research in Communication - The mismatch between theoretical debate and empirical research

Authors

  • Ana Carolina Escosteguy Pontifícia Universidade Católica do Rio Grande do Sul

DOI:

https://doi.org/10.15448/1980-3729.1995.2.2688

Keywords:

Communication, Communication theory, Empirical research

Abstract

Investigating the popular universe in culture and communication fields implies entering a maze. Various theoretical currents, whether from the sociological or anthropological perspective, have tried to fit it into a definition. All were dated. Today it is an ambiguous, controversial and contemporary theme. It does not fit into a rigid concept. It accepts several interpretations. And its contemporaneity lies in the fact that it implies thinking about consumer society, mass culture and subjects - producers / recipients of symbolic representations.

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Author Biography

Ana Carolina Escosteguy, Pontifícia Universidade Católica do Rio Grande do Sul

Professora do programa de Pós-Graduação em Comunicação da Faculdade de Comunicação Social da Pontifícia Universidade Católica do Rio Grande do Sul. Mestre pela USP.

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Published

2008-03-11

How to Cite

Escosteguy, A. C. (2008). Popular Research in Communication - The mismatch between theoretical debate and empirical research. Revista FAMECOS, 2(2), 17–34. https://doi.org/10.15448/1980-3729.1995.2.2688

Issue

Vol. 2 No. 2 (1995)

Section

Relatos de Pesquisa

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