The misconceptions in use of the term public relations: one more title that the content

Authors

  • Roberto Porto Simões Pontifical Catholic University of Rio Grande do Sul
  • Vera Lúcia Rahde Rio Grande do Sul Federal University

DOI:

https://doi.org/10.15448/1980-3729.2003.21.3223

Keywords:

Public Relations, semantics, meaning

Abstract

This article, is grounded in my participant observation as both a professional and a professor of Public Relations. With the colaboration of Prof. Rahde, it discusses some uses of the term Public Relations which I think are inadequate to scientifi c discourses about the fi eld. Hence, it suggests some alternatives in order to improve its scientifi c study.

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Author Biographies

Roberto Porto Simões, Pontifical Catholic University of Rio Grande do Sul

Professor da Faculdade de Comunicação Social da Pontifícia Universidade Católica do Rio Grande do Sul

Vera Lúcia Rahde, Rio Grande do Sul Federal University

Mestranda em Letras na Universidade Federal do Rio Grande do Sul

References

COPY, Irving. Introdução à Lógica. São Paulo: Mestre Jou,

NORTH, Douglas. Institutions, Institutional changes and

economic performance. Cambridge (UK): Cambridge Press,

POPPER, Karl. A lógica da pesquisa científica. São Paulo:

Cultrix, 1974.

PRIESS, Frank. Contribuciones 2/97 – Konrad Adenauer

– Stiftung. Ano XIV, n. 2 (54), abr/jun de 1997.

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Published

2008-04-11

How to Cite

Porto Simões, R., & Rahde, V. L. (2008). The misconceptions in use of the term public relations: one more title that the content. Revista FAMECOS, 10(21), 144–147. https://doi.org/10.15448/1980-3729.2003.21.3223

Issue

Vol. 10 No. 21 (2003)

Section

Public Relations