The misconceptions in use of the term public relations: one more title that the content
DOI:
https://doi.org/10.15448/1980-3729.2003.21.3223Keywords:
Public Relations, semantics, meaningAbstract
This article, is grounded in my participant observation as both a professional and a professor of Public Relations. With the colaboration of Prof. Rahde, it discusses some uses of the term Public Relations which I think are inadequate to scientifi c discourses about the fi eld. Hence, it suggests some alternatives in order to improve its scientifi c study.Downloads
References
COPY, Irving. Introdução à Lógica. São Paulo: Mestre Jou,
NORTH, Douglas. Institutions, Institutional changes and
economic performance. Cambridge (UK): Cambridge Press,
POPPER, Karl. A lógica da pesquisa científica. São Paulo:
Cultrix, 1974.
PRIESS, Frank. Contribuciones 2/97 – Konrad Adenauer
– Stiftung. Ano XIV, n. 2 (54), abr/jun de 1997.
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