Is advertising teaching a thing of artists or thinkers?

Authors

  • Marino Boeira Pontifical Catholic University of Rio Grande do Sul

DOI:

https://doi.org/10.15448/1980-3729.2001.14.3109

Keywords:

Advertising, education, methods

Abstract

In this article the author approaches the issue of how Advertising should be taught nowadays, wandering whether there is still a place for the artist-teacher in it. 

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Author Biography

Marino Boeira, Pontifical Catholic University of Rio Grande do Sul

Professor at the Faculty of Social Communication of the Pontifical Catholic University of Rio Grande do Sul

Published

2008-04-10

How to Cite

Boeira, M. (2008). Is advertising teaching a thing of artists or thinkers?. Revista FAMECOS, 8(14), 128–130. https://doi.org/10.15448/1980-3729.2001.14.3109

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