School TV: who is it for?

Authors

  • Roberto Ramos Pontifícia Universidade Católica do Rio Grande do Sul

DOI:

https://doi.org/10.15448/1980-3729.1997.6.2971

Keywords:

Communication, TV, education

Abstract

Television is the main Mass Media vehicle of contemporary society. It has a performance, par excellence, multimedia. It articulates the image, the sound and the text to reproduce reality. It seduces by its power of narcissistic interpellation, that manages to make of the world an island of fantasy, where the beautiful is the omnipresent image.

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Author Biography

Roberto Ramos, Pontifícia Universidade Católica do Rio Grande do Sul

Professor da Faculdade de Comunicação Social da Pontifícia Universidade Católica do Rio Grande do Sul

References

ADORNO, Theodor, e HORKHEIMER, Max. Dialética do Esclarecimento - Fragmentos Filosóficos. 2ª ed. Rio de Janeiro: Zahar, 1987.

CASTRO, Maria Helena de. O que você precisa saber sobre a TV Escola. Revista da TV Escola. Brasília, vol 1, nº 1, setembro/outubro de 1995.

MATTELART, Armand. Multinacionais e Sistemas de Comunicação: Os aparelhos ideológicos do imperialismo. São Paulo: Ciências Humanas, 1976.

SOUZA, Paulo Renato. Caro leitor. Revista da TV Escola. Brasília, vol 1, nº 1, setembro/outubro de 1995.

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Published

2008-04-09

How to Cite

Ramos, R. (2008). School TV: who is it for?. Revista FAMECOS, 4(6), 111–115. https://doi.org/10.15448/1980-3729.1997.6.2971

Issue

Vol. 4 No. 6 (1997)

Section

Articles

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