Trade union communication in times of multiculturalism

Authors

  • Cosette Castro Pontifical Catholic University of Rio Grande do Sul

DOI:

https://doi.org/10.15448/1980-3729.1998.8.5477

Keywords:

Communication, Trade union communication, policy

Abstract

The transformations of the world of work, as well as the fall of paradigms, have so affected Brazilian trade unionism that trade union leaders are still in a state of perplexity, unable to keep up with the changes workers experience. This crisis has been reflected in the communication policies that the trade union entities develop, especially when the trade union communication is understood as a dialectical process of transmission of culture, of different cultures.

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Author Biography

Cosette Castro, Pontifical Catholic University of Rio Grande do Sul

Professora at the Faculty of Social Communication of the Pontifical Catholic University of Rio Grande do Sul

References

IANNI, O. A sociedade global. Rio de Janeiro: Civilização brasileira, 1992.

CANCLINI, N. G. Culturas Híbridas. México: Grijalbo, 1985.

SANTOS, B. S. A construção multicultural da igualdade e da diferença. Palestra proferida no VII Congresso brasileiro de sociologia da Universidade Federal do Rio de Janeiro, setembro, 1995.

VERÓN, E. A produção de sentido. São Paulo: Ed. Cultrix, 1980.

BARBERO, J. M. Globalização y Multiculturidad. Paper apresentado no Congresso da Ibercom, setembro 1997, São Paulo.

______. América Latina e os Anos recentes, em Sujeitos o lado oculto do receptor. São Paulo: Braziliense: 1995.

MONTOYA, M. H. Hibridez y modernidad. In: Umbral, XXI, n. 8, México, 1992.

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Published

2009-06-29

How to Cite

Castro, C. (2009). Trade union communication in times of multiculturalism. Revista FAMECOS, 5(8), 121–128. https://doi.org/10.15448/1980-3729.1998.8.5477

Issue

Vol. 5 No. 8 (1998)

Section

Articles

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