The consecration of appearance

Authors

  • Paula Visoná PUCRS

DOI:

https://doi.org/10.15448/1980-3729.2013.2.15134

Keywords:

Communication, fashion, media

Abstract

In her recent book The Consecration of Appearance (Edufba, 2011), the journalist Renata Pitombo explores the relationship between fashion and media, concentrating her attention on journalistic texts from two newspaper in Bahia: A Tarde and A Tribuna da Bahia. The choice of vehicles was based on the central hypothesis of the study presented in this book by Renata: to investigate the construction of a fashion discourse in the city of Salvador (BA), seeking to understand the importance of this practice for the Bahia news media.

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Author Biography

Paula Visoná, PUCRS

 

Doutoranda no Programa de Pós-Graduação em Comunicação da Famecos/PUCRS.

References

CIDREIRA, Renata Pitombo. A sagração da aparência: o jornalismo de moda na Bahia. Salvador: EDUFBA, 2011.

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How to Cite

Visoná, P. (2013). The consecration of appearance. Revista FAMECOS, 20(2), 546–548. https://doi.org/10.15448/1980-3729.2013.2.15134

Issue

Vol. 20 No. 2 (2013)

Section

Review