Logocentrism and typographic design

Authors

  • Flávio Vinicius Cauduro Pontifical Catholic University of Rio Grande do Sul

DOI:

https://doi.org/10.15448/1980-3729.1998.8.5471

Keywords:

Communication, Design, language

Abstract

The founder of semiology, the linguist Ferdinand de Saussure, considered that writing was simply a notational technique for the graphic recording of speech - that is, in its conception, constituting a true symbolic system.

Downloads

Download data is not yet available.

Author Biography

Flávio Vinicius Cauduro, Pontifical Catholic University of Rio Grande do Sul

Professor at the Faculty of Social Communication of the Pontifical Catholic University of Rio Grande do Sul

References

CAUDURO, F. V. Escrita e differance. In: Revista Famecos: mídia, cultura e tecnologia, n. 5, Porto Alegre: EDIPUCRS, dez. 1996, p. 63-72.

CULLER, Jonathan. On Desconstruction, Ithaca: Cornell University Press, 1982.

DERRIDA, J. Og Grammatology, translated by Gayatri Spivak, Baltimore, Maryland. The John Hopkins University Press, 1976. (First published in 1967 as de la Grammatologie. Paris: Les Éditions de Minuit, 1967).

HJELMSLEV, L. Prolegomena to a theory of Language, 2nd rev. ed. Madison, Wisconsin: The University of Wisconsin Press, 1943. (First published in 1943 as Omkirng sprogleariens grundloeggelse, Copenhagen, 1961).

McLean, R. The Thames and Hudson Manual of Typagraphy, London: Thames and Hudson, 1980.

VACHEK, J. Written language: General problems and problems of English, Janua Linguarum, Serie Critica n. 14, directed by Werner Winter, The Hague: Mouton & Co.N.V. Publishers, 1973.

WILLIAMS, R. Culture, London: Fontana Press, 1981.

Downloads

Published

2009-06-29

How to Cite

Cauduro, F. V. (2009). Logocentrism and typographic design. Revista FAMECOS, 5(8), 88–95. https://doi.org/10.15448/1980-3729.1998.8.5471

Issue

Vol. 5 No. 8 (1998)

Section

Articles

License

Copyright

The submission of originals to Revista Famecos implies the transfer by the authors of the right for publication. Authors retain copyright and grant the journal right of first publication. If the authors wish to include the same data into another publication, they must cite Revista Famecos as the site of original publication.

Creative Commons License

Except where otherwise specified, material published in this journal is licensed under a Creative Commons Attribution 4.0 International license, which allows unrestricted use, distribution and reproduction in any medium, provided the original publication is correctly cited.