O Audiovisual na Era YouTube: Pro-Amadores e o Mercado
Abstract
O presente artigo falará sobre a emergência dos formatos de vídeo para a internet, juntamente com uma nova economia do audiovisual, na qual as fronteiras entre amadorismo e profissionalismo apresentam-se menos definidas. Será feita uma reflexão acerca da plataforma YouTube e a formação desse mercado audiovisual, que apresenta relações estreitas com os formatos e métodos tradicionais de mídia, mas mantém uma estrutura colaborativa, de incentivo à novos talentos e à livre expressão.
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